PIRELLI WINS THE 24 HOURS OF LE MANS 2011
by Chris Pirelli Marketing on Sep.26, 2011, under NEWS
Pirelli and the KAWASAKI-SRC racing teams’ Diablo Superbike SC equipped #11 bike won the 34th edition of the 24 hours of Le Mans this past weekend in a fast and very spectacular race.
Julien Da Costa, Grégory Leblanc and Olivier Four (KAWASKI – SRC) won the 24 hours of Le Mans 2011 on their Kawasaki equipped with the Pirelli Diablo Superbike
Le Mans, (France), September 26, 2011 –
Qualifying third on the grid, Julien Da Costa made an exceptional running start and was in first position after the first curve. It was the beginning of a memorable 24 hour fight for the victory between the Kawasaki and the Suzuki-SERT #1 bike ridden by Delhalle, Sakai and Guittet. Sunday morning at 10:40 am, the dueling motorcycles were still lapping within the same minute but the Suzuki was forced to pit once more for a technical problem and lost one lap. This was the turning point of the race and from then on the Pirelli-shod machine remained in the lead through the checkered flag.
After incredible suspense, the KAWASAKI-SRC won this historical 34th edition, taking home with them a new record for this endurance race, covering 834 laps (or 3490.29 km) in the 24-hour period.
Additionally, it is the first time history that the same team has won the 24 hours of Le Mans twice in a row with the same riders and the same tire manufacturer.
Following the famous Pirelli’s slogan “We sell what we race, we race what we sell”, the Diablo Superbike SC tires fitted by the #11 bike during this race were the same that all customers can find through their local Pirelli representative. For more information on Pirelli’s entire range of Diablo tires, please visit www.pirelli.com. Find us on Facebook: www.facebook.com/pirelli and follow us on Twitter: @Pirelli_Media.
PIRELLI RELEASES DIABLO SUPER BIKER IPHONE APP
by Chris Pirelli Marketing on Sep.23, 2011, under NEWS
The Diablo Super Biker App tracks speed, lean angle and route on road and racetrack; record your performance and share with friends!
Rome, (Georgia), September 23, 2011 –Pirelli has released the Diablo Super Biker iPhone App via the Apple® App StoreSM and iTunes. Drawing on the success of Pirelli’s Diablo family of performance tires in the supersport street and racetrack segments as well as its renewed role as Official Tire Supplier to the Superbike World Championship, the new App tracks speed, lean angle and has GPS features so fans of the brand can measure, record and share their on-road or -track performance.
It’s like having a transponder and GPS tracking device right at one’s fingertips. Enthusiasts can now run their own bike performance or tire test with this user-friendly statistical data tool for comparing results. The App allows users to visualize his/her favorite or best lap in the circuit or recent road ride, then easily upload and share them on Facebook® or Pirelli Moto’s own social media page –
- Download it for free and you’ll have available:
- Choice between road or track mode
- Bike telemetry data recording
- Lean angle measured using GPS tracking technology
- Measure speed, distance and lap time during track sessions
- Display recorded sessions via Google Maps
- Share your best rides via GetPirelli.com or Facebook
CHECK OUT CYCLE NEWS INTERVIEW WITH PIRELLI’S BARBIER ON WSBK RACING
by Chris Pirelli Marketing on Sep.13, 2011, under NEWS
Leave a Comment more...Women’s World Motocross Championship LAIER AND PIRELLI WORLD CHAMPION WMX
by Chris Pirelli Marketing on Aug.11, 2011, under NEWS
August 7, 2011, Lacapelle Marival (France) – The second place scored in the seventh and final round was enough to crown Stephanie Laier, and her KTM equipped with Pirelli Scorpion MX tyres, Womens World Motocross Champion. For the German rider it was her fourth world championship title, won after a fantastic season in which she obtained fivevictories and a second position. In the last GP “Steffi” was satisfied with her second placing behind the Italian rider Chiara Fontanesi, who ended the season in second place only 9 points behind Laier and by 50 lengths ahead of the German Larissa Papenmeier, both racing with machines equipped with Scorpion MX.
CHECK OUT THE JUNE PIRELLI NEWSLETTER!!!
by Chris Pirelli Marketing on Jun.23, 2011, under CHRIS: MARKETING
Leave a Comment more...MILSAP’S JGR BIKE @ SPEED TV DISPLAY WITH PIRELLI SCORPION MX
by Chris Pirelli Marketing on Jun.16, 2011, under JOSH: MX/OFFROAD
Leave a Comment more...FIRST ANNUAL PIRELLI INVITATION HUGE SUCCESS!!!
by Chris Pirelli Marketing on Jun.13, 2011, under EVENTS, NEWS
CHECK OUT SOME OF THE PHOTOS OF OUR FIRST ANNUAL PIRELLI INVITATIONAL AT MILLER MOTORSPORTS PARK. IT WAS A HUGE HIT. CHECK OUT SOME OF THE PHOTOS
PIRELLI LAUNCHES NEW DIABLO ROSSO II THIS WEEKEND AT FIRST ANNUAL PIRELLI INVITATIONAL
by Chris Pirelli Marketing on May.29, 2011, under NEWS
Pirelli Moto’s new supersport tire launch set for dealers and media at FIM Superbike World Championship at Miller Motorsports Park in Tooele, Utah
ROME, GEORGIA – The first annual Pirelli Invitational is set for this weekend (May 29-31) in the twisties of the Utah Rockies and the turns and straights of Miller Motorsports Park in Tooele, Utah where Pirelli North America Moto will introduce the Diablo Rosso II motorcycle tire. An ‘invitation only’ event, Pirelli has invited over 100 media, motorsport dealers and consumer promotion winners from all over North America and as far away as Belgium and Australia to test the new Moto tire and to join Pirelli for the Superbike World Championship race this weekend. Pirelli is also extending a special offer to contest entrants that didn’t win a trip to Miller for the SBK race – giving them a chance to win one of 50 special Superbike World Championship books by registering free at www.GetPirelli.com. GetPirelli.com gives fans of the brand an opportunity to interact with the company and take part in activities that Pirelli North America Moto is involved in – and win cool swag.
“The Pirelli Invitational is a new concept for us: an annual event we will continue to support each year involving journalists, dealers and consumers,” said Chris Wall, Pirelli North American Moto’s Director of Marketing. “Our new Diablo Rosso II is a hypersport tire that demanded a large introduction, and launching it at this year’s World Superbike Race at Miller is a great opportunity for Pirelli stakeholders not only see Pirelli’s DNA in action on the track, but to also feel it in action with our latest tire.”
The Diablo Rosso II’s Tri-Zone, Bi-Compound rear tread features a central area that is comprised of high silica content mixture and features an enhanced elasticity for uncompromised traction in the wet and dry while still offering durability and riding comfort. The fine carbon black matrix compound on the tire’s extreme shoulders (12.5% on each side) offers maximum supersport grip at extreme lean angles, taking its compounding technologies from Pirelli’s experience on some of the worlds’ most demanding racetracks. Both of the tire’s compounds have undergone extensive testing for fast warm-up capabilities, high traction under straight acceleration and confident grip at all lean angles to suit many different riding styles.
The new supersport street tire’s dual compound also features an improved aggressive tread pattern, increased wet grip and enhanced dry performance. Designed with innovations developed during Pirelli’s seven years as tire supplier to the Superbike World Championship, Diablo Rosso II is the ultimate sport tire of the Rosso Generation and replaces it predecessor with a product that incorporates new and proven technologies straight from this experience that confirms the formula Race=Road.
RACE=ROAD
Highlighting Pirelli’s philosophy: “We sell what we race, we race what we sell,” the company developed the Diablo Rosso II alongside seven key motorcycle manufacturers. The cooperation accelerated Pirelli’s innovation and allowed for quick transfer to new structures, profiles and materials to provide a ready-to-use technology for everyday users. Word Superbike demands tires adapt to different bike dynamics, traction control, engine types and power, as well as differing suspension setups and riding styles on the thirteen racetracks run throughout the sport’s eight month season. SBK circuits – like Miller Motorsports Park – have become extreme testing grounds on which Pirelli searches for new formulas.
Diablo Rosso II is designed to easily fit to all competition bikes, allowing riders to exploit the full effect of their bike’s performance. This versatile tire is an on-road wonder as the two share many common technical characteristics. Pirelli’s passion for racing helps it maintain a competitive advantage and allows the company to quickly develop products for road use. Pirelli’s involvement in SBK and other circuit racing competition is a critical element for its technology, tire development and testing with the goal of delivering products to consumers that offer the highest quality and performance for everyday roads.
DIABLO TRADEMARK – A PRESTIGIOUS HISTORY
Pirelli’s entrance into the Superbike World Championship in 2004 as official tire supplier saw the Diablo trademark grow in prestige and influence thanks to its technological innovations and success on the track. Pirelli Moto has generated new radial products nearly every year covering all performance segments from full race slick, Racing Street-legal DOT, Racing Street and Supersport tires. The Rosso Generation tire family consists of the new Diablo Rosso II and its track-day counterpart, the Diablo Rosso Corsa – a tire that demonstrates huge performance in dry grip and track performance representing Pirelli’s top performance products for everyday use.
Pirelli Moto’s new supersport tire launch set for dealers and media at FIM Superbike World Championship at Miller Motorsports Park in Tooele, Utah
ROME, GEORGIA – The first annual Pirelli Invitational is set for this weekend (May 29-31) in the twisties of the Utah Rockies and the turns and straights of Miller Motorsports Park in Tooele, Utah where Pirelli North America Moto will introduce the Diablo Rosso II motorcycle tire. An ‘invitation only’ event, Pirelli has invited over 100 media, motorsport dealers and consumer promotion winners from all over North America and as far away as Belgium and Australia to test the new Moto tire and to join Pirelli for the Superbike World Championship race this weekend. Pirelli is also extending a special offer to contest entrants that didn’t win a trip to Miller for the SBK race – giving them a chance to win one of 50 special Superbike World Championship books by registering free at www.GetPirelli.com. GetPirelli.com gives fans of the brand an opportunity to interact with the company and take part in activities that Pirelli North America Moto is involved in – and win cool swag.
“The Pirelli Invitational is a new concept for us: an annual event we will continue to support each year involving journalists, dealers and consumers,” said Chris Wall, Pirelli North American Moto’s Director of Marketing. “Our new Diablo Rosso II is a hypersport tire that demanded a large introduction, and launching it at this year’s World Superbike Race at Miller is a great opportunity for Pirelli stakeholders not only see Pirelli’s DNA in action on the track, but to also feel it in action with our latest tire.”
The Diablo Rosso II’s Tri-Zone, Bi-Compound rear tread features a central area that is comprised of high silica content mixture and features an enhanced elasticity for uncompromised traction in the wet and dry while still offering durability and riding comfort. The fine carbon black matrix compound on the tire’s extreme shoulders (12.5% on each side) offers maximum supersport grip at extreme lean angles, taking its compounding technologies from Pirelli’s experience on some of the worlds’ most demanding racetracks. Both of the tire’s compounds have undergone extensive testing for fast warm-up capabilities, high traction under straight acceleration and confident grip at all lean angles to suit many different riding styles.
The new supersport street tire’s dual compound also features an improved aggressive tread pattern, increased wet grip and enhanced dry performance. Designed with innovations developed during Pirelli’s seven years as tire supplier to the Superbike World Championship, Diablo Rosso II is the ultimate sport tire of the Rosso Generation and replaces it predecessor with a product that incorporates new and proven technologies straight from this experience that confirms the formula Race=Road.
RACE=ROAD
Highlighting Pirelli’s philosophy: “We sell what we race, we race what we sell,” the company developed the Diablo Rosso II alongside seven key motorcycle manufacturers. The cooperation accelerated Pirelli’s innovation and allowed for quick transfer to new structures, profiles and materials to provide a ready-to-use technology for everyday users. Word Superbike demands tires adapt to different bike dynamics, traction control, engine types and power, as well as differing suspension setups and riding styles on the thirteen racetracks run throughout the sport’s eight month season. SBK circuits – like Miller Motorsports Park – have become extreme testing grounds on which Pirelli searches for new formulas.
Diablo Rosso II is designed to easily fit to all competition bikes, allowing riders to exploit the full effect of their bike’s performance. This versatile tire is an on-road wonder as the two share many common technical characteristics. Pirelli’s passion for racing helps it maintain a competitive advantage and allows the company to quickly develop products for road use. Pirelli’s involvement in SBK and other circuit racing competition is a critical element for its technology, tire development and testing with the goal of delivering products to consumers that offer the highest quality and performance for everyday roads.
DIABLO TRADEMARK – A PRESTIGIOUS HISTORY
Pirelli’s entrance into the Superbike World Championship in 2004 as official tire supplier saw the Diablo trademark grow in prestige and influence thanks to its technological innovations and success on the track. Pirelli Moto has generated new radial products nearly every year covering all performance segments from full race slick, Racing Street-legal DOT, Racing Street and Supersport tires. The Rosso Generation tire family consists of the new Diablo Rosso II and its track-day counterpart, the Diablo Rosso Corsa – a tire that demonstrates huge performance in dry grip and track performance representing Pirelli’s top performance products for everyday use.
Diablo Rosso II raises the bar of the Rosso Generation’s sport capabilities and is destined for supersport and naked bikes that demand top performance in all types of use, from twisty countryside roads to city traffic in both wet and dry conditions. The Rosso Generation premium radial tire line utilizes modern technologies like patented 0° degree steel belt structure along with those drawn from Pirelli’s WSBK experience, such as and contact patch optimization (EPT) and Functional Groove Design (FGD) and attractive styling elements such as shoulder identification and the option to be personalised with unique labels (www.gettyre.com/stickers).
SIZES AND AVAILABILTY
Diablo Rosso II is available now in front 120/70ZR17 and 180/55ZR17, 190/50ZR17, 190/55ZR17 sizes as well as the unique OE 240/45ZR17 fitment for the 2011 Ducati Diavel. Additional front sizes 110/70ZR17, 120/60ZR17, and additional rears 150/60ZR17, 160/60ZR17 are also available with the 170/60ZR17 size to follow in 2012. More detail on the innovation and the technology of the Diablo Rosso II and other Pirelli tires of the Rosso Generation of are available on Pirelli’s website: www.pirelli.com.
SIZES AND AVAILABILTY
Diablo Rosso II is available now in front 120/70ZR17 and 180/55ZR17, 190/50ZR17, 190/55ZR17 sizes as well as the unique OE 240/45ZR17 fitment for the 2011 Ducati Diavel. Additional front sizes 110/70ZR17, 120/60ZR17, and additional rears 150/60ZR17, 160/60ZR17 are also available with the 170/60ZR17 size to follow in 2012. More detail on the innovation and the technology of the Diablo Rosso II and other Pirelli tires of the Rosso Generation of are available on Pirelli’s website: www.pirelli.com.
JOIN GETPIRELLI FREE. YOU MAY WIN A WSBK BOOK!
by Chris Pirelli Marketing on May.26, 2011, under NEWS
WE ARE GIVING AWAY 50, COFFEE TABLE QUALITY, SUPERBIKE WORLD CHAMPIONSHIP BOOKS TO LUCKY FOLKS WHO JOIN OUR WEBSITE. CHECK OUT NEWS FROM MILLER WSBK OVER THE WEEKEND! CIAO FOR NOW.
NEW PIRELLI DIABLO ROSSO II WINNING COMPARISON TESTS
by Chris Pirelli Marketing on May.26, 2011, under NEWS
Earning top spot in road handling and overall dry grip, the press tests confirm that track performances have indeed been brought to road tyres
Milan (Italy), May 20, 2011 – The new Pirelli Diablo Rosso II has placed first in the annual sport tyre comparison tests conducted by Germany’s Motorrad* and PS** magazines. Pirelli celebrates these major wins that help confirm the importance of its role as official tyre supplier to WSBK, a critical element in developing technologies that can be transferred to road tyres like the Diablo Rosso II.
These annual comparison tests, independently managed by testers of Motor Presse using the newest tyres offered by Pirelli and three other leading brands, follow similar testing methodologies each year and this edition evidenced that Pirelli’s newest product fulfills its claim as the best supersport tyre for everyday use. “With excellent stability the Diablo Rosso II convinces on the racetrack and is the top tyre for sporty road use.”
Motorrad testers concluded: “The Diablo Rosso II is brilliant in stability, overall grip and steering precision… and all these performances are long lasting.” PS instead offered these words: “The new for 2011 Diablo Rosso II is a recognized sport tyre with a high quality also on the wet. All in all, an excellent tyre for burning rubber that does not abandon you not even when it’s raining.”
Hosted at an international testing circuit in southern Europe, the comparison tests are divided into three areas measuring road, track and wet performances using sizes 120/70ZR17 front and 180/55ZR17 rear mounted to an ABS-equipped Honda CBR600RR.
In the evaluation of absolute performances on a racetrack, the Diablo Rosso II was able to set lap times over a second faster than the closest of competitors, earning top marks in numerous categories, especially in the area of grip offered both at full lean and under acceleration. Motorrad: “Pirelli continuous to be the clear reference for racetrack… valid also for the Diablo Rosso II which is the benchmark in stability, accelerating out of the curves and steering precision.”
Featuring innovations developed during Pirelli’s seven years supplying tyres to the Superbike World Championship including a longer lasting Bi-compound tread along with profiles and structures to maximize the contact area, Diablo Rosso II is the ultimate sport tyre of the Rosso Generation for absolute road use. This means motorcyclists can reach the maximum lean angle with precision and safety, up to the last horsepower of their bike’s engine.
“This test result is clear evidence of the incredible synergy between our developments in WSBK with the products available for everyday sport riders. The new Bi-compound tyre for absolute road use has proved it’s the clear winner in delivering the grip, handling and stability requirements of modern sport bikes and naked bikes. We couldn’t ask for a better testimony,” commented Uberto Thun, Pirelli Moto’s Managing Director.
Evaluating road performances, Motorrad added: “Also on the road the Diablo Rosso II is the first choice for all sport-oriented drivers. Neutral behaviour and high stability are the main benefits in this condition, plus a neutral steering precision and low stand-up tendency when braking at lean.”
The Diablo Rosso II is currently available in sizes for supersport and naked bikes throughout Pirelli Moto’s dealer network. Additional details on the Diablo Rosso II’s innovation and technology as well as complimentary products of the Rosso Generation are available on www.pirelli.com.
*Motorrad Magazine online: www.motorradonline.de
**PS Magazine online: www.ps-online.de





























